Design Time :: I Heart Haasbroek

Cape Town based Jaco Haasbroek (aka Haasbroek) has been creating quite a stir in South Africa, with his unique design style. His designs and illustrations are clean and maintain a minimalist feel and often rely more on concept than extensive over the top use of elements.

He’s done some awesome design series like his “I Heart” series see below, and his “Z-A series” see here where he has taken basic everyday imagery and concepts and given them his own unique twist. His designs/illustrations seem to always have a clever and unique underlying twist, yet still stick to his clean, minimalist style.

See some of his work here and below (Click for larger image)


Co-Founder of Dont Party, Co-Owner and Director of Fiction Nightclub in Cape Town, 8Bit and Killcool. I dabble in design, online ventures and whatever comes my way.

Drop me a mail at or Follow @tkennedysa